The AI-powered hiring and operations platform for the modern frontline

Mercu helps frontline businesses automate hiring, scale training, and make knowledge and tools available to staff. Instantly, via WhatsApp or SMS, and powered by the latest advances in AI.

Trusted by leading brands across frontline industries

High employee turnover
isn’t a passing trend.

It's a persistent reality that impacts all facets of your business.

Let's face it: Communicating with your frontline is hard. Emails and phone calls get missed, and separate workforce communication apps gather dust!
This costs you time, productivity, and profits.
The relentless cycle of hiring and training new staff is resource-intensive and constantly disrupts your operations.
Productivity and skill levels become inconsistent across your workforce, decreasing service quality and customer satisfaction.
Ultimately, trying to keep up with turnover proves near impossible without further complications and huge cost blow outs.
All of this translates to a disconnected workforce, higher turnover and mounting costs.

Mercu meets your frontline on WhatsApp or SMS, boosting accessibility and reducing friction.

Keep things running smoothly with Mercu, even when staff come and go.
Automate your hiring from application to interview scheduling and offer extension. Have our AI answer candidate questions instantly.
Scale your onboarding to ensure your new-joiners get to grips with their jobs and hit the ground running. No matter whether you have 500 or 50,000 staff.
Give employees the knowledge & tools in the flow of work to answer critical questions, troubleshoot issues, and confidently serve your customers.
Ensure you're always compliant with audits, checklists, smart workflows, and dynamic enrolment rules.

Mercu's AI platform combines the power of artifical intelligence with the ease of chat.

Reach your teams on the chat apps they already use, like Whatsapp or SMS. No new software, no separate logins, no hassle.

4-5x higher engagement rates than email and other native apps.
SOC2 Type 2 and GDPR compliance; annual grey-box pen-tests.
Rich third-party integrations with your existing tech stack. No added overhead.
No implementation fees, quick set-up, rapid time-to-value - supported by our experts.

Automate candidate outreach, cut time-to-hire, and reduce HR overhead

Scale candidate outreach, answer repetitive questions with AI, and automate interview scheduling.
Reduce time-to-hire by up to 76%, as was the case for Decathlon Singapore (read more here).
Significantly reduce interview no-shows with automated reminders and easy rescheduling.
Cut HR overhead with automation, AI, and smart workflows that do the heavy lifting for you.

Boost time to productivity with scalable onboarding & training in the flow of work.

Micro-learning, maximum engagement. Ensure your frontline workforce performs at their full potential.
Automate your compliance headaches away. Get maximum coverage with minimum people-hours.
Say goodbye to one-off training. Create a constant learning culture with always-on, continuous engagement.
Know when you’re covered, and when you’re not. Rich analytics give you a detailed view of your L&D posture.
AI Assistant

Answer all staff questions instantly with our ChatGPT over all your documents.

Train Mercu's AI assistant on all your documents (policies, handbooks, SOPs, etc) in just a few clicks.
Give employees the knowledge and tools they need to perform. Instantly and in the flow-of-work.
Use Mercu's advanced AI permissions rules to ensure only the right people have access to sensitive data.
Mercu is SOC 2 Type 2 certified and none of your data is ever used for training AI models.
Announcements & Communication

Cut through to your frontline. Every time, especially when it matters.

Emails, phone calls, and separate workforce apps don't cut through to your frontline. Mercu does!
Keep everyone in the loop on company updates, new products, and more.
Measure how effective your engagement initiatives are.

Put your business on auto-pilot with Mercu's AI and automation capabilities across the platform.

Use AI to draft hiring campaigns, trainings, and announcements from scratch or an existing document.
Teach Mercu your processes and way of working and let our smart workflows automate the rest.

Find out where the roadblocks are before you stumble. Get in-depth reports on key metrics.

Get actionable, real-time data on everything from training and comms to engagement.
Predict churn, devise enablement strategies, and identify laggards that need attention.

Sounds too good to be true? Hear it from our customers.

Profile photo of Josh Bell.
It is almost impossible to reach all staff at a detailed, intimate level once the team grows beyond 250 staff. With Mercu this problem is solved. We are able to protect our culture and morale while deeply impeding our mission & targets with immediate effect.
Josh Bell
MD at Guzman Y Gomez
Read case study
Read case study
Profile photo of Josh Bell.
“Mercu has given us more insight into our workforce than any other tool in the past 10 years.”
Josh Bell
MD at Guzman Y Gomez
Read case study
Read case study

Only 1% of software apps are built for frontline workers. We're here to change that!

We noticed that most companies co-opt tools built for office workers to communicate with and empower frontline workers. Except, it doesn't work.
Traditional software apps built for office workers are often prohibitively expensive, rely on clunky email log-ins and extensive onboarding, had terrible mobile UX, and were built with a tech-savvy audience in mind.

They were not cut out for the geographically-scattered, time-poor frontline workers.
So, we decided to build Mercu. An accessible AI assistant to automate hiring, scale onboarding, & make knowledge and tools available. Instantly.
View Integrations
View Integrations

Eliminate the headache of keeping up with 10 apps and 15 logins. Mercu integrates with your existing tech-stack!

Still have some doubts? We can answer all your questions.

Can’t find the answer to your question? Drop us a message anytime.
I’m not sure my team will adopt it.
The answer is Mercu. See perfect employee engagement in action, today.
I’m not sure my team will adopt it.
Mercu works through chat (WhatsApp or SMS), which means zero friction, zero training, zero set-up. Just plug and go, and watch your team members and candidates engage with and delight in Mercu!
Do you support other channels besides WhatsApp and SMS?
Yes, we support LINE, Zalo, and Viber in addition to WhatsApp and SMS.

However, LINE, Zalo, and Viber require custom set-up. Our team would be more than happy to chat you through this. Feel free to book a call with us to find out more.
Do you integrate with the tools I use?
The answer is most likely yes—and if not, we'll do the work required. But we can confirm this for you if you could drop us a message or jump on a quick call with our team!
Will my staff be comfortable with receiving work comms via Whatsapp or SMS?
More than you would expect.

Emails and separate apps like Yoobic or Workplace from Meta might seem professional, but they introduce friction and reduce accessibility. WhatsApp and SMS meet people where they already are.

Plus - we have features in place for your team members to set guardrails around when they are ok to receive work-related comms and when they are not.

Give your frontline the AI assistant they need (and deserve).

Create operational efficiencies using AI and automation. Drive employee productivity and engagement.
Streamline comms and training workflows with AI.
Automate the delivery of onboarding and training.
Gain actionable insights with real-time analytics.
Ensure accessibility and quick adoption via chat-based delivery.
Increase productivity and reduce errors with AI.